The Quick Commerce Revolution: Snappy Shopper's Retail Media Innovation with Greg Deacon

Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195. Our host Stuart Adamson sits down with Greg Deacon, Vice President of Retail Media, Groups & Business Development at Snappy Shopper, to explore the intersection of quick commerce and retail media in the convenience sector.

Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson and brought to you by Platform 195.

In this episode of Retail Media Moguls, host Stuart Adamson welcomes Greg Deacon, Vice President of Retail Media, Groups & Business Development at Snappy Shopper. Greg shares insights into how Snappy Shopper is revolutionising the convenience retail sector through its innovative quick commerce platform and retail media solutions.

In this episode, Greg and Stuart discuss:

Snappy Shopper's unique approach to quick commerce and retail media
Building a retail media network for convenience stores and local retailers
Leveraging technology to connect brands with hyper-local audiences
The importance of transparency and data sharing in retail media
Balancing retailer needs with brand objectives in a fragmented market
The future of retail media in the quick commerce and convenience sectors

Greg brings a wealth of experience from his career spanning retail, media, and technology sectors. His journey from traditional retail to pioneering quick commerce solutions offers valuable insights for brands, retailers, and media professionals alike.

Retail Media Moguls is handcrafted by our friends over at: fame.so

This podcast is brought to you by Platform 195.

To learn more about Platform 195 and how to supercharge your retail media organisation, visit https://platform195.com.

If you are interested in joining Retail Media Moguls as a guest, please complete this form: fame.so/upa-guest